This something new from Google, and I must say it is quite cool. Now depending on what you use the internet for, Google is either a search engine to you, or a marketing tool.
In reality, google is in fact a marketing tool, and google is a marketing company. (or they make money by selling marketing space, not by being a search engine)
Their success was built on supplying the world with and excellent FREE search engine, geting everybody hooked like a crack dealer, and then start selling the ad space. Once everybody is hooked, they just can't lose.
So why would they spend Gazillions (or googles) of dollars on google earth? Were they just being nice? No
The next thing in internet advertising is google maps. You may have noticed them coming up in your searches as you browse. A local map showing the persons or places you were interested in in your area.
For instance if you searched for "psychologist", the following will happen.
THis
Now the red blobby thingys indicate psychologists that google recons are close to you. The best part is that if you were a psychologist, you could post your bussiness on Google maps for free. (for now in anycase)
This latest addition to the whole adsense adn adwords way of thinking is still a little shaky. Mostly as google would rate gauteng as basically places with Pretoria and Johannesburg adresses. If you wuold have listed yourself in Zwartkop, your ad may not appear.
It is also still very limited as far as search terms are concerned.
So in short, if you have a bussines you would like to advertise for free, place it on google maps while it is still free.
I have a feeling that this is the way of the future.....
(Oh and while you are at it, type in your home address and click on satelite in the map, and go see if your roof needs a paint job)