20 years ago every company and government with a media relations team worth their salt, had a strategy in place as to how they were going to communicate with their clients, citizens or more broadly the general public.

As more phone-hacking incidents come to light, the UK media is bearing the brunt of the mounting number of lawsuits.

News24 reported that as of 20 April, the cases brought against News of the World has now amounted to a staggering 100.

Another UK organisation, British broadcaster Sky News, has admitted to hacking emails, but justifies this decision as ‘public interest’. Sky News is a part of BSkyB – of which 39% is owned by Rupert Murdoch’s News Corporation.